Starting my own beauty brand, Lizard Beauty, has been both a challenging and rewarding experience. As a transwoman, I wanted to create a brand that celebrates diversity and inclusivity, and that's why I decided to focus on vegan and cruelty-free cosmetics for all genders.

The journey of setting up a beauty brand is not an easy one, and it's taken a lot of hard work, determination and a lot of sleepless nights. The first step was researching and developing a clear concept for the brand. I wanted to create a range of products that were not only vegan and cruelty-free, but also high-quality, affordable and accessible to everyone.

One of the biggest challenges I faced was finding reliable suppliers who shared my values. I wanted to ensure that all of the ingredients used in my products were ethically sourced and that the manufacturing process was as sustainable as possible. This took a lot of time and effort, but it was worth it to ensure that my brand was in line with my values.

Another challenge I faced was building a team. I knew that I couldn't do everything on my own, so I had to find people who shared my vision for the brand and who were as passionate about it as I was. This wasn't easy, and it took a lot of time and effort, but I was able to find the perfect team to help me bring my vision to life.

Despite these challenges, I am excited to have successfully launched Lizard Beauty, and I am proud to be able to provide vegan and cruelty-free cosmetics globally for all genders. I hope that my brand will inspire others to think about the impact of their purchasing decisions on the environment and animals, and to make more conscious choices.

I'm excited to see where Lizard Beauty will go and the positive impact it will have on the beauty industry. Thank you for your support, and I hope you enjoy our products as much as we enjoyed creating them.

Best wishes,

Zii Lizard xxx